Improving SEO with Next-Gen Image Formats
Search engines love fast websites. Learn how using WebP and optimizing images directly impacts your SEO rankings and organic traffic.
SEO isn't just about keywords anymore. Google's Page Experience update explicitly cites loading performance as a ranking signal, making image optimization a top priority.
Core Web Vitals & LCP
Largest Contentful Paint (LCP) measures how long it takes for the main content to load. Since images are often the largest elements, optimizing them with WebP is the fastest way to improve this metric.
Google Images Traffic
Optimized images rank better in Google Images search. By providing high-quality, fast-loading WebP images, you can tap into a significant source of visual search traffic.
The SEO Advantage
Don't let unoptimized images drag down your rankings. Switching to next-gen formats is a low-effort, high-reward strategy for SEO success.